MaRS
MaRS Content
Event Title:
Value Proposition

Event Date:
November 30, 2011

Event Time:
6:00 p.m. - 7:00 p.m. (ET)



Event Details

This lecture focuses on the process of creating a crisp and concise value proposition for your start-up. Learn how to answer the essential question, “What is the value you bring to your customers?” without describing the details of your technology. Formulating a good value proposition is an essential step for any start-up and lies at the core of many of the other tools entrepreneurs need to develop, including market analysis, business modeling, finding funding and delivering an investor or customer pitch.
MaRS Content
MaRS Ontario Network of Excellence