Date : February 26th, 2009
ablished in 2007, the quarterly CICA/RBC Business Monitor survey draws on the strategic thinking and business insight of CAs in leadership positions in industry to provide a view of business trends and economic confidence across our nation. The most recent CICA/RBC Business Monitor survey conducted in Q4 2008 found that optimism regarding the economy has hit rock bottom and for the first-time since the study's inception in Q2 2007, corporate profits are estimated to decline. The current economic environment has created significant uncertainty for businesses and yet opportunities for others. This CICA/RBC Business Monitor Webinar will include insights on the credit crunch from a bank's perspective with focus on:
-Understanding the myths of the current economic environment and the real impacts on availability of credit.
-How more attention on business fundamentals can help companies through difficult times.
-An insiders view of what bankerís will continue to look for, regardless of the economy.
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