The building blocks of your personal brand

The building blocks of your personal brand

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Date : May 20th, 2009

Time: 12:30 PM ET

What do you want people to say about you? What makes you different? What do you stand for and what are you passionate about? How do you benefit your employer, your colleagues?

If you have trouble answering these questions, you haven't yet tapped into the power of your personal brand. Brand YOU is about differentiating yourself in the workplace and helping to shape how you are perceived by others.

In this session, we'll look at the building blocks of your personal brand: identifying your skills, experience, strengths and weaknesses; identifying your audiences and what they need from you to be successful; managing your brand as you move through your career.

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